Campaign Tracking Insights:

  • Reveal visitor insights using campaign tracking to track and segment all sources of revenue, goal conversions, events, keywords, visits and visitors.
  • Add tagged landing page URLs to a paid search campaign (non-AdWords), referral website, web browser bookmark, PDF file, Email or banner ad.
  • Avoid tagging internal links, because it might corrupt the Referrer tracking data.
  • Tip: Tag Web browser bookmarks to simulate visitor traffic from new sources and mediums.

Tagged Landing Page URL Syntax

http://www.yourdomain.com/?utm_source=bing&utm_medium=ppc&utm_term=life%2Binsurance&utm_campaign=TaggedURLs
(search term = life insurance)

Tagged Landing Page URL Variables
Type Source,
utm_source
Medium,
utm_medium
Search Term,
utm_term
Content,
utm_content
Campaign,
utm_campaign
Paid Search bing ppc life%2B insurance TaggedURLs
Referral Website MarianisLLC referral TaggedURLs
Web Browser Bookmark Firefox web TaggedURLs
PDF whitepaper PDF TaggedURLs
Email text link Newsletter Email signature TaggedURLs
Email image link Newsletter Email footer TaggedURLs
Banner Ad MarianisLLC banner TaggedURLs

Banner Ad Tagged Landing Page URL

Banner Ad for eQuoteAssist.com

Campaign Tracking Resources: